About Us
NewView was founded way back in 2009 and has completed projects covering 40 market sectors and segments in 25 geographies.
Assignments undertaken include:
- Competitor Analysis
- Product Comparisons
- Market Analysis
- Country Attractiveness
- Market Messaging
- Marcomms Content Delivery
- Social Media Content delivery
- Internal Competency Reviews
- Department Organisation Transformation
- CxO Requirements Mapping.
Our background of crafting and execution of strategy in both the UK and International environments for organisations in the ICT (Mobile, OSS, Secure cloud, GIS and Analytics), Retail Banking and Collectibles markets. Intelligence that has helped create revenues of £5bn+
Market Reports and Bespoke Services draws data from multiple sources – Official, senior contacts, social media and informed opinions. We then add the So What factor – to ensure relevancy to our client base.
A Note on AI Use
AI is having a huge impact on Marketing - it can be a great tool...but it cannot be 100% relied on! "Facts" need to be checked, and sources verified before inclusion and influencing strategies. During the research for a science fiction book I conducted research into space travel and speeds. Warp speeds were an alternative presented as a factual measurement of speed. In reality it is a fictional measurement from Star Trek.
An AI Audit Service is offered for the validation of reports.
Completed Projects
Major UK Mobile Operator
Requirement: As part of their Market Development programme the customer…
PLC OSS Infrastructure Vendor
Requirement: The organisation – which had been an SME until…
Cloud Services Provider
Cloud Services Provider Requirement: This Cloud Player is a Secure IaaS,…